Highlights
- Diddy's net worth may plummet amid scandal, with major collaborations drying up in light of disturbing accusations against him.
- Eyewear deal lost and public backlash ensues after assault footage surfaces; Diddy faces serious allegations under investigation.
- Diddy denies accusations and is not charged yet; history of legal challenges resurfaces amid new allegations against the rapper.
Diddy may be worth an estimated $1 billion, but he could see his net worth dwindle quickly, as his collaborations are beginning to dry up in light of the disturbing accusations against the record producer.
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Diddy Lost His Eyewear Deal
America’s Best Contacts & Eyeglasses, a major eyewear retailer, has decided to stop selling frames from Diddy's Sean John collection. Instructions were reportedly given to stores last week to pull Sean John products from their shelves and replace them with similarly priced alternatives.
The company had already started removing Sean John eyewear from its online store last month, TMZ notes .
This move comes in the wake of public backlash against Diddy after CNN released security camera footage earlier this month showing the rapper assaulting Cassie in a hotel hallway. On May 19, Diddy issued an apology for his actions in a video shared on Instagram, despite denying other claims brought on earlier.
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“It’s d ifficult to reflect on the darkest times in your life, sometimes you gotta do that,” Diddy said in the clip. “I was f–ked up. I mean, I hit rock bottom but I make no excuses. My behavior on that video is inexcusable. I take full responsibility for my actions in that video. I’m disgusted.”
“I went and sought out professional help. I’ve been going to therapy, going to rehab. Had to ask God for his mercy and grace,” he said. “I’m so sorry, but I’m committed to being a better man each and every day. I’m not asking for forgiveness. I’m truly sorry.”
Diddy is currently facing a series of serious allegations, including accusations of sexual abuse, trafficking, and other misconduct, which could potentially lead to legal consequences as the situation develops.
Diddy Remains Under Investigation
In late March, law enforcement authorities conducted raids on his properties, intercepting him while he was on his way to the airport with his daughters for a trip to the Bahamas.
In response, Diddy has denied all accusations, with his legal team dismissing the lawsuits as baseless attempts to extort money. That is, until the video footage of him assaulting Cassie emerged, giving him no choice but to apologize (and do serious damage control) in the face of the evidence.
For now, Diddy has not been formally charged or accused of any criminal activity by federal prosecutors at this time, although this situation could change as investigations proceed.
The raids happened only a few months after his former partner, Cassie, filed a lawsuit against him in November. Cassie accused him of assaulting her in 2018, making allegations of rape, physical abuse, and coercing her to carry a firearm for intimidation. Remarkably, her lawsuit was settled just a day after it was filed, with the settlement terms remaining confidential.
These recent allegations are part of a long-standing pattern of legal challenges that Diddy has faced, dating back to the 1990s when he founded his record label, Bad Boy Records. Multiple women have accused the billionaire of misconduct, and given that authorities are investigating, it seems they believe there’s credence to the claims.
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